Other disadvantages include:
- Possibility of no access to the multiple listing services (MLS) available to licensed real estate brokers and agents. The MLS is the primary marketing tool and starting point for agents looking for good matches for their clients. In addition, potential home buyers have access to MLS listings through various web sites.
- Not knowing how much to ask for your home. If you overprice it, which is common among those who try to sell themselves, it won’t sell. If you don’t ask enough, you’ll shortchange yourself. A real estate professional should always be up to date on market conditions and can price your home accurately.
- Not knowing what you need to do to show your house. You may make the mistake of putting too much money into sprucing up your house for potential buyers. Conversely, you may neglect to do the simple things that will make your home look its best. A real estate agent will guide you in successfully showing your house.
- A lack of negotiation skills. If you receive an offer that doesn’t quite match your expectations, you’ll want to know how to negotiate to get an acceptable offer.
- You have no guidance to create a detailed marketing plan including advertising, pictures, virtual tour, direct mail, and an internet strategy.
